About People Lab

Understanding ourselves to reach our potential

People Lab is a place where Wharton students, researchers, and instructors come together to explore the science of personal and professional growth. Our mission is simple: help people better understand themselves so they can reach their potential—at school, at work, and beyond.

Our focus

Three connected goals

We connect rigorous research, meaningful assessment experiences, and practical development support.

01

Advancing assessment science

Building stronger, more evidence-based instruments and testing how they work in real-world settings.

02

Engaging learners

Offering a wide range of assessments that feel relevant, insightful, and worthwhile.

03

Supporting real development

Pairing assessments with practical tools, resources, and connections to Wharton programs.

Reflective growth

A resource for every stage of the leadership journey

People Lab is a place that sparks curiosity—about ourselves, about others, and about how we lead. We serve as a guide for reflective growth at every stage of the leadership journey, offering intentional and adaptable tools designed to surface insights unique to each person.

We’re not a one-stop shop, but a long-term resource to return to as your leadership challenges evolve. Our work is done with leaders, not just for them—shaping experiences that help turn reflection into measurable impact.

As the demands of leadership continue to shift, People Lab looks ahead, reimagining what effective leadership can look like today and in the future. Ultimately, we aim to support more authentic, grounded, and effective leadership journeys.

Our evolution

From collaboration to a shared home

People Lab began as a collaboration between Wharton People Analytics (WPA) and the McNulty Leadership Program (MLP). In 2023, we fully joined the MLP team, strengthening our shared commitment to developing leaders who understand themselves, lead thoughtfully, and create positive change in their organizations and communities.

Measurement is the holy grail of leadership development.

Our integration into MLP reflects a core belief we hold: assessment isn’t the end point—it’s the starting point for meaningful growth. By grounding leadership learning in evidence-based insights, People Lab complements the rich experiential and classroom experiences you already encounter at Wharton.

Becoming part of MLP has allowed us to deepen our support for students, contribute more fully to program offerings, and create value throughout your time at Wharton—and later as alumni—all while staying true to our empirical roots.

A Brief History: People Lab

Key moments in the growth of People Lab, its platform, and instrument portfolio.

2018

People Lab becomes a joint venture between WPA and MLP.

2019

Platform development begins.

2020

MBA students begin participating in People Lab.

Wharton Character Index Wharton Leadership 360
2021

Executive Education students begin participating in People Lab.

Leverage Inventory
2022

WEMBA students begin participating in People Lab.

Video Interview Task Assessment
2023

People Lab is fully staffed, becomes part of MLP, and begins working with Penn Athletic Wharton Leadership Academy.

2024

Updated Platform launches, and undergraduate students join People Lab.

Wharton Personality Profile
2025

People Lab launches the second generation VITA instrument.

Platform principles

Built for a flexible, future-ready learning ecosystem

Four design principles that keep the platform strong today and adaptable tomorrow.

Scalable

Supports lifelong learning as programs, learners, and use cases grow over time.

Sustainable

Runs on a modern, reliable tech stack that’s maintainable and cost-effective.

Modular

Easily add new assessments and tools without reworking the whole system.

Interoperable

Connects with other Wharton platforms you already use for a seamless experience.

Our community

The People of People Lab

People Lab Team

Caitlin Satterfield Director,
People Lab
Emily Gunther Senior Associate Director,
Data, Strategy, & Reporting
Chris Julien Associate Director,
Data & Program Evaluation
Maria Montgomery Program Coordinator,
People Lab

Steering Committee

Jeff Klein Executive Director,
MLP
Jess Segal Senior Director, Strategy & Analytics
MLP
Alec Lamon Executive IT Director
Bob Elder IT Technical Director,
Wharton Computing

Faculty & Scientific Advisors

Cade Massey Practice Professor,
Operations, Information, and Decisions Department
Angela Duckworth Rosa Lee and Egbert Chang Professor
Adam Grant The Saul P. Steinberg Professor of Management; Professor of Psychology

Faculty Collaborators

Nancy Rothbard Deputy Dean,
The Wharton School
Samir Nurmohamed Associate Professor of Management,
The Wharton School